UTV: Stream For You

Privacy Policy

Usanita Sdn. Bhd. (“we,” “our,” or “us”) is committed to protecting your privacy. This Privacy Policy applies to the UTV streaming platform, including our website and mobile applications. By accessing or using UTV, you confirm that you have read, understood, and agreed to our data collection, usage, and disclosure practices described in this policy.

1. Introduction

At Usanita Sdn. Bhd., we take the privacy of our users seriously. This Privacy Policy explains how we collect, use, and safeguard your personal information when you use UTV. By continuing to use our services, you consent to the practices outlined below.

2. Information We Collect

We may collect the following types of information when you use UTV:

Personal Information: Information you provide directly, such as your name, email address, and payment details when making purchases.
Usage Data: Details about your interaction with UTV, including IP address, device type, operating system, pages viewed, and your streaming activity.
Cookies & Tracking Technologies: We use cookies and similar tools to personalize your experience, store preferences, and analyze traffic.

3. How We Use Your Information

We use your information for the following purposes:

Providing the Service

To personalize your experience, including making recommendations for UTV content you may enjoy.
To optimize platform features and tailor content based on your location and content licensing terms.

Improving Our Service

To analyze how users interact with UTV and identify areas of improvement.
To collect feedback, including surveys, in order to enhance user experience.

Partner Integrations & Promotions

To enable access through partner devices or services.
To support promotional campaigns with our content partners.

Marketing & Updates

To send you news, special offers, feature updates, and content releases.
To show personalized promotions, including ads on third-party platforms (you may opt out via your account preferences).

Advertisements

To display, measure, and improve ads shown on UTV and third-party services.
Some ads may be tailored to your activity and viewing preferences.

Safety & Security

To protect your account and our systems from fraud or abuse.
To prevent illegal activity, technical issues, and maintain platform integrity.
All user data is safeguarded using industry-standard encryption protocols.

4. Data Sharing and Disclosure

We respect your privacy and will not sell your personal data to external parties. We may only share your data in the following circumstances:

Service Providers: With third-party providers such as payment processors and analytics tools, solely for the purpose of delivering our services.
Legal Compliance: To comply with applicable laws, government requests, or legal processes.
Business Transactions: If UTV undergoes a merger, acquisition, or asset transfer, your data may be transferred as part of the business transition.

5. Your Rights

Depending on your jurisdiction, you may have the following rights:

Access & Correction: You may update or correct your personal data via your account settings.
Deletion: You may request deletion of your account and associated data (see Data Deletion Policy).
Data Portability: You may request a copy of your data in a structured, machine-readable format.
Opt-Out: You may opt out of marketing communications at any time by adjusting your communication preferences or contacting us directly.

6. Data Security

We use a combination of technical and organizational measures, including encryption, firewalls, and access controls, to protect your information. While we strive to ensure maximum security, no method of electronic storage or transmission is 100% secure. If you suspect unauthorized access to your account, please contact us immediately.

7. Children’s Privacy

UTV is intended for users aged 13 and above. We do not knowingly collect information from children under 13. If we become aware that we have collected personal data from a child without parental consent, we will delete it immediately. Parents or guardians who believe their child has provided personal data should contact us at support@utv.com.my.

8. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Significant updates will be communicated through email or in-app notifications. Continued use of UTV after changes are made constitutes acceptance of the updated policy.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us:

📧 Email: support@utv.com.my
📞 Phone: +603-4131-3047

We are committed to addressing all privacy-related inquiries in a timely manner.

10. Data Deletion Request

You may request the deletion of your account and associated data by emailing support@utv.com.my with the subject line “Data Deletion Request.”

Requests will be processed within 30 business days.
Some data, such as payment transaction records, may be retained to meet legal or regulatory obligations.
Once your account is deleted, the process is irreversible and you will lose access to purchased content.

Please note that certain legal requirements or regulatory obligations may require us to retain certain information for a specified period, even after a deletion request has been made. However, we will ensure that any retained data is handled securely and in compliance with relevant privacy laws.

This privacy policy helps ensure transparency and clarity about how Usanita Sdn Bhd. handles your data within UTV. Thank you for using UTV. Your privacy is important to us, and we are committed to safeguarding your personal information.